I remember a time when I decided to grab some breakfast at McDonald’s. I ordered my usual “Big Breakfast” which has eggs, sausage, hash browns and an English Muffin. McDonald’s started offering a “Deluxe” version of the Big Breakfast that included pancakes–so I have learned to let them know upon ordering that I wanted the […]
Did you know that surveys have shown that only 40% of apartment prospects complete the leasing process within 30 days? Even though I’m not a math genius, I do know that this means that 60% of your prospects will not complete the process within 30 days! Yet, haven’t you noticed that leasing professionals often focus […]
Years ago when I was a community manager I had a season of time when I relied heavily on temporary associates to maintain the staffing requirements of my office. There were many times when my “temps” made my job easier and I was so glad that they were helping me. There were also many times […]
If you want to sell better, have people respond to you better, want to lead better, have people listen to you more the key is engaging, interacting and communicating with confidence. Don’t you find confidence attractive? When someone knows who s/he is and is not afraid of being him/herself, there is something very attractive about this, […]
A few days ago my wife and I had a “discussion” that was particularly illuminating and frustrating all at the same time. I realized that I was approaching a situation in our relationship in a way that I felt was respectful and thoughtful; however she revealed that my actions were not perceived as being respectful […]
Whether you’re a social media user or one who avoids it like the plague, we can all agree that social media sites like Facebook, Twitter, Instagram and Yelp have changed how we engage with each other and do business! In business, the appeal of social media is that people can connect with companies in ways […]
About four years ago I wrote a blog post entitled “My Pleasure-What Chick Fil-A Teaches us About the Power of Elevated Language” that was one of my most clicked-on posts on www.MultifamilyInsiders.com. Here is a snippet of what I wrote about Chick Fil-A in that blog post, “…Besides the food, I love the level of service […]
Do you work in a community where the amenities just do not compare to your competitors? All is not lost…you can compete! In this blog post, I’ll show you how! One of my favorite romantic comedies is the movie Hitch starring Will Smith and Kevin James. If you’ve not seen Hitch it’s the story of a consultant […]
Now that the Christmas season is in full swing, my wife and I have been enjoying (again) the endless parade of Christmas movies . . . especially those on Hallmark Channel. Yes, I know, these movies are often formulaic, corny and utterly predictable, yet isn’t that why so many people tune in? If there is […]
Some of my favorite things to read online are the things people say when they’re commenting on stories! I am always amazed at how ugly, mean-spirited and downright awful some people can be when they communicate behind a wall of anonymity provided by the computer. Here are some comments I found on a few sites: […]