About four years ago I wrote a blog post entitled “My Pleasure-What Chick Fil-A Teaches us About the Power of Elevated Language” that was one of my most clicked-on posts on www.MultifamilyInsiders.com. Here is a snippet of what I wrote about Chick Fil-A in that blog post, “…Besides the food, I love the level of service […]
Do you remember those infomercials for the Ronco Showtime Rotisserie Oven? Ron Popeil convinces millions of people that they needed to buy this even because it made all of your food delicious, nutritious, juicy, tender and healthier. The best part of the Showtime Rotisserie oven was that all you had to do was place the […]
I was watching my favorite football team on TV a few weeks ago-and the third string quarterback was forced into the game due to injuries to the top two quarterbacks. Once I saw the third-string QB I assumed the game was lost as I figured this guy was third-string for a reason, right? To my […]
Have you ever noticed when eating at a restaurant that the waiter waits for you to order before serving your entree to you? Can you imagine if the waiter just dumped a bunch of food in front of you and expected you to eat (and pay for) whatever he brought to your table? You: “Um, excuse me…I’m […]
Prior to starting The Relationship Difference I worked in the multifamily housing industry for many years and as a community manager I utilized the services of temporary employees quite frequently. When things went well, the employees that came in to help were a lifesaver for me! When things went poorly, I was on the phone with […]