Success

May 30, 2018

Seven Keys to Effective Networking

Apartmentalize, the National Apartment Association Education Conference is in our backyard this year,  in San Diego from June 13-16, 2018. If you’re attending please look for me, I’ll be walking around (a lot!) and would love to connect with you and meet you in person. Second, I’d like to encourage you to attend an educational session […]

communication, Success, Work Tips
May 17, 2018

Are You Ready for the Busy Leasing Season?

The “busy season” is upon the multifamily housing industry again, which means more move-outs, (hopefully) more move-ins and lots and lots of paperwork, administrative processes and procedures, and just more time spent on more stuff. Since you still have the same amount of time each day to do the more things you have to do, […]

sales, Success, Success as a Temp
March 28, 2018

Show Your Apartments Like a TV Pro!

Let’s face it-the average apartment tour is pretty boring isn’t it? It can feel far more transactional than relational-with the leasing associate asking “check-off box” questions designed to get information (which is good) but not often delivered with any kind of real energy and attempt to connect. I get it. After showing hundreds (maybe even […]

sales, Success, Success as a Temp
March 1, 2018

Multifamily is a family!

I recently delivered the first keynote address (The Psychology of Customer Service) at the FOCUS Conference 2018 in Los Angeles, which was presented by Satisfacts Research and Apartment Ratings. As I looked out at the audience I was amazed at how many familiar faces I saw, from all around the country! I had people I […]

communication, Success, Success as a Temp
November 1, 2017

Selling the “Hallmark Way”

Selling the Hallmark Way Do you have a “guilty pleasure” for the Holiday season? You know, the one thing that you like to do during this time of year that you don’t always admit to the people around you? For me the guilty pleasure is watching Christmas movies. Lots and lots of Christmas movies. In […]

communication, Customer Service, sales, Success